OK Go and the Benefits of Hard Work
In early January, OK Go revealed the second stitch in their line of unique, contagious music videos. To the tune “This Too Shall Pass,” the alt rockers marched in the uniform and style of the University of Notre Dame Band, beating their drums and mimicking the step with relative success. And when the video started bleeding interest almost a minute in, a company of actual marchers appeared in camouflage, blasting their horns. At this moment, …